Company
Gen Digital
4 stories · tracked since Mar 10, 2026 · last seen Mar 12, 2026
Gen Digital is a US consumer cybersecurity and digital safety company known for brands including Norton, Avast and LifeLock. It has expanded into AI-powered insurance shopping tools through acquisitions such as Trellis.
Profile compiled by Insurtech Daily from the coverage below.
Most-covered themes
Also involved
Reported by
theinsurer.com, FinTech Global, Pulse 2.0, PR Newswire
Mergers & acquisitions
1 deal tracked · price not disclosed
| Deal | Announced | Source |
|---|---|---|
| Acquired Trellis | Pulse 2.0 |
Ownership changes as reported in the insurance press — see the M&A tracker for what is counted and what isn't. Minority investments are not acquisitions and are on the funding tracker instead.
Coverage
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Gen buys insurtech Trellis to expand AI-powered insurance offerings
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Gen acquires Trellis to expand AI-powered insurance offerings
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Gen Digital: Acquisition Of Trellis Expands AI-Powered Insurance Capabilities In Engine Marketplace
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Gen Expands Insurance Capabilities of Engine, Gen's Secure Financial Wellness Marketplace